MINI has the best residual value performance in the UK, while Chrysler is the worst-performing manufacturer, according to a recent study by Glass\u2019s.<\/p>\n
Glass\u2019s has taken a look at the UK automotive landscape and provided a top-34 ranking of manufacturer performance by residual value \u2013 with Mini, Land Rover and Toyota taking the top three spots respectively.<\/p>\n
The company analysed each model at four milestone ages \u2013 one, three, five and seven years.<\/p>\n
Mini, operating within a classically high-RV performing sector, was helped to the top of the rankings by its desirable image. Strong brand perception, increasing refinement of luxury off-road vehicles and ever-improving fuel efficiency saw Land Rover grab second place.<\/p>\n
At the bottom of the heap are Chevrolet and Chrysler in 33rd and 34th positions \u2013 with poor performance blamed on the way these brands are perceived by consumers.<\/p>\n
Andrew Jackson, head of analytics at Glass\u2019s, said: \u2018Residual value is the cornerstone of the industry.<\/p>\n
Overall Performance:<\/strong><\/p>\n \u2018It considers the universal facets of a vehicle, positive and negative, and distils them in to one figure. And it is this figure that people use to measure the overall performance of a car over time.\u2019<\/p>\n But what makes a good RV? It\u2019s a balancing act of many factors that all manufacturers aspire to perfect. But the one thing that drives residuals the most is desirability \u2013 by segment, from perceived build quality to driving dynamics and everything in between \u2013 and it is this desirability that saw Mini, Land Rover and Toyota fare so well in this league table.<\/p>\n Jackson said: \u2018These top three reflect just how diverse the driving forces behind RVs can be. Mini is popular due to being a premium brand offering small, efficient fun cars to drive.<\/p>\n \u2018Land Rover however is very popular due to the prestige of the brand coupled with the nascent nature of the off-road segment.<\/p>\n \u2018Meanwhile Toyota manufactures the majority of its vehicles in the B, C and 4\u00d74 segments and targets the rational buyers\u2019 market as opposed to the premium.<\/p>\n \u2018Likewise, the bottom of the list reflects the difficulty a brand can have when either being built to a budget or suffering from a lack of public credibility.<\/p>\n \u2018Perception is reality,\u2019 said Andrew. \u2018If people believe a car is desirable, it will be perceived as being so, it will build a good reputation and hold a strong residual value.\u2019<\/p>\n The percentage figure represents the average depreciation rate<\/em><\/p>\nManufacturer performance by residual value<\/h4>\n
\n